买方需求链管理的PDF资料(英文)

Table of Contents
Preface ................................................................................................................ 1
Chapter One: Executive Summary ..................................................................... 3
Identifying Best Practices in Sell-Side/Demand Chain Management .............3
The Demand-Driven Seller Must Empower the Buyer....................................3
Sell-Side/Demand Chain Management Landscape........................................5
Identifying Sell-Side/DCM Best Practices.......................................................8
Chapter Two: Summary of Findings................................................................. 10
A Dozen Drivers of Success.........................................................................10
Other Key Findings and Observations..........................................................14
Enterprises Increase Their Focus on Web-Enabling
Their Sales Channels; Much Work Remains to Be Done.......................14
Enterprises Embrace a Common Commerce Platform ..........................16
Tighter Focus on Inventory Management ..............................................18
Overview of Returns by DCM Category .......................................................19
Chapter Three: Market Definition and Dynamics ............................................... 24
The Sell-Side and CRM: Convergence or Collision? .............................24
Chapter Four: Supplier Profiles.......................................................................... 31
Full Degree: Orchestrating Multichannel Product Information
Management Is the WayToBe Customer-Centric .........................................32
Aqueduct, Inc.: Channeling Sharp’s Aftermarket Goods
and Current Product Information to Downstream Customers.......................39
Extinguishing the Flames of Order Management and ERP Integration:
HAHT Passes MSA’s Smell Test ..................................................................46
Omaha Steaks and eOneGroup: Delivering Premium E-commerce
from the Heartland of America......................................................................54
Size Really Does Matter: Staples and IBM Secure More Cost-Effective
Customer Order Flows .................................................................................60
Ironside Rigs Tighter Order Processing Flows
for Day-Brite Capri Omega...........................................................................65
Author Profile..................................................................................................... 72
Appendix A: Lexicon of Acronyms and Abbreviations ........................................ 73